•June 14, 2009 •
Leave a Comment

This college proyect takes advantage of wireless electricty transfer (witricity), and applies the “new” technology to the steam iron. Designed to fit into the Philips 2020 habitat proposed a while back (http://www.design.philips.com/probes/projects/sustainable_habitat_2020/index.page), the iron features an LED tube which changes color according to the heat of the iron to help users see more clearly at what temperature the iron is operating. ”Wiron” also includes a digital interface for steam and temperature settings, an enlarged water tank for prolonged use, and powerfull steam pressure representing a natural evolution of current Philips technologies. Designed by Carla Shapiro and myself in the first half of the first semester 2009 at the Pontificia Universidad Catolica (PUC) in santiago chile.
Initial concept sketches… very rough, very small… a first step after market research and study of parts of an old iron… and the second set of images is a series showing the different colors and their relation to the temperature of the iron.

The “Wiron” Steam Iron in use.
Posted in english
Tags: 3D rendering, industrial design, philips, PUC, render, sketches, steam iron, university
•June 14, 2009 •
Leave a Comment

illustration used in focus group before production
This represents my first real proyect as a freelance designer in chile. The product line appeared in stores just recently in may or june. For pictures of some of the process behind the final result refer to the link below:
http://issuu.com/Foozledesign/docs/prac-prof-1-jbv
Sorry i haven´t had time to translate the story to english.. will try to get around to it soon… hope you enjoy the pictures which at least tell part of the story of how this line came into being…
Posted in english
Tags: Chile, coral, freelance, industrial design, Packaging, product line, project, splashing spray
•May 25, 2009 •
Leave a Comment
Posted in cuentos, spanish
Tags: Chile, design report, diseño, Flow Chile, graphic design, industrial, Information design, internship, práctica profesional, PUC
•February 24, 2009 •
Leave a Comment
These are some examples of pieces of furniture I designed and constructed with the help of my dad. Originally we had planned to continue building furniture, however due to space requierements we had to discontinue production. As an interesting side note, roughly 80% of the furniture in our home is made for us by us.
Posted in english
Tags: furniture, hand made, industrial design, wood, Woodworm
•February 24, 2009 •
Leave a Comment
Print ads designed for Yamaimport, official distributor of Yamaha products in Chile during 2006-07.
Posted in english
Tags: Flow Chile, graphic design, print ad, yamaha
•February 24, 2009 •
Leave a Comment
These illustrations in progress were part of the inicial presentation to PreUnic as part of the 2007 back to school ad campaign. Although they were not finally aproved, they served as the basis upon which the final illustrations were generated.
Posted in english
Tags: Flow Chile, graphic design, illustration, PreUnic, sketches
•February 24, 2009 •
Leave a Comment
Illustrations done for a golf etiquette acordeon fold out for a local golf club in 2005.
Posted in english
Tags: Flow Chile, graphic design, illustration, sketches
•February 24, 2009 •
Leave a Comment
Design for a wooden toy done in 2001 as a class assignment. When the toy is rolled along the floor, the flower rotates, and when the center of the flower is pressed, the butterfly bobs up and down.
Posted in english
Tags: industrial design, University of Bridgeport, wood
•February 24, 2009 •
Leave a Comment
Point of purchase packaging design for club social crackers, a Kraft foods brand product sold in Chile. A dispenser for on the counter display and sale designed in 2006.
Posted in english
Tags: freelance, graphic design, Kraft foods, packaging design
•February 24, 2009 •
Leave a Comment
Sketches for a cellphone concept designed in 2001 as part of a class assignment. The “caller collar” name was provided by one of my professors, Jim Lesko, thanks for that Jim
Posted in english
Tags: cellphone, concept, industrial design, University of Bridgeport