Philips 2020: Steam Iron Concept

•June 14, 2009 • Leave a Comment

iron on shirt orange

This college proyect takes advantage of wireless electricty transfer (witricity), and applies the “new” technology to the steam iron.  Designed to fit into the Philips 2020 habitat proposed a while back (http://www.design.philips.com/probes/projects/sustainable_habitat_2020/index.page), the iron features an LED tube which changes color according to the heat of the iron to help users see more clearly at what temperature the iron is operating.  ”Wiron” also includes a digital interface for steam and temperature settings, an enlarged water tank for prolonged use, and powerfull steam pressure representing a natural evolution of current Philips technologies.  Designed by Carla Shapiro and myself in the first half of the first semester 2009 at the Pontificia Universidad Catolica (PUC) in santiago chile.

Initial concept sketches… very rough, very small… a first step after market research and study of parts of an old iron… and the second set of images is a series showing the different colors and their relation to the temperature of the iron.

iron in use

The “Wiron” Steam Iron in use.

Coral Splashing Spray product line

•June 14, 2009 • Leave a Comment
illustration used in focus group before production

illustration used in focus group before production

This represents my first real proyect as a freelance designer in chile.  The product line appeared in stores just recently in may or june.   For pictures of some of the process behind the final result refer to the link below:

http://issuu.com/Foozledesign/docs/prac-prof-1-jbv

Sorry i haven´t had time to translate the story to english.. will try to get around to it soon… hope you enjoy the pictures which at least tell part of the story of how this line came into being…

informe proyecto Coral

•May 25, 2009 • Leave a Comment

revisen este link de abajo cuando tengan tiempo

http://issuu.com/Foozledesign/docs/prac-prof-1-jbv

adjunto este link arriba de una presentación en formato pdf 

es un registro de como se desarrolló el proyecto

y aqui abajo va un link a la pagina de laboratorios davis con nuevas fotos del envase Coral PET

http://www.davisempresas.com/es/marcas/fragancias/fragancias-femeninas.php

Woodworm furniture

•February 24, 2009 • Leave a Comment

These are some examples of pieces of furniture I designed and constructed with the help of my dad.  Originally we had planned to continue building furniture, however due to space requierements we had to discontinue production.  As an interesting side note, roughly 80% of the furniture in our home is made for us by us.

Yamaimport Print Ads

•February 24, 2009 • Leave a Comment

Print ads designed for Yamaimport, official distributor of Yamaha products in Chile during 2006-07.

Back to school 2007

•February 24, 2009 • Leave a Comment

These illustrations in progress were part of the inicial presentation to PreUnic as part of the 2007 back to school ad campaign.  Although they were not finally aproved, they served as the basis upon which the final illustrations were generated.

Golf Etiquette Character development

•February 24, 2009 • Leave a Comment

Illustrations done for a golf etiquette acordeon fold out for a local golf club in 2005.

Wooden butterfly toy

•February 24, 2009 • Leave a Comment

Design for a wooden toy done in 2001 as a class assignment.  When the toy is rolled along the floor, the flower rotates, and when the center of the flower is pressed, the butterfly bobs up and down.

Club Social P.O.P.

•February 24, 2009 • Leave a Comment

Point of purchase packaging design for club social crackers, a Kraft foods brand product sold in Chile.  A dispenser for on the counter display and sale designed in 2006.

Caller Collar

•February 24, 2009 • Leave a Comment

Sketches for a cellphone concept designed in 2001 as part of a class assignment.  The “caller collar” name was provided by one of my professors, Jim Lesko, thanks for that Jim :)